Client Spotlight: Alternative Airlines
Company: Alternative Airlines
Industry: Online Travel Agency (OTA) / Flight Booking Platform
As Travel Sellers grow their airline offering, adding a new carrier usually means new integration work, new documentation to absorb, and new compliance requirements to meet. Alternative Airlines wanted to bring Ryanair into its content mix without taking on any of that separately.
As a long-standing Atlas partner, Alternative Airlines was able to add Ryanair through the same single API connection it already relied on for low-cost carrier content, backed by Atlas’s documentation, engineering support, and go-live assistance.
Turning an existing partnership into Ryanair access
Alternative Airlines was an early adopter of the Atlas Flight API, and Atlas has since become one of its preferred technology partners and its main source of low-cost carrier content. Adding Ryanair meant extending a relationship already in place, rather than starting a new one.
“We were an early adopter of the Atlas API when they first launched it, and they have quickly become one of our preferred partners overall, as well as our main source for low-cost airline content. We view Atlas as an innovative, forward-thinking company that delivers advanced and reliable technology solutions. Sourcing Ryanair through a partnership like this means lower development costs, because the airline is now part of the content we already have access to.”
— Tobias Lenz, Product Lead, Alternative Airlines
A smooth integration, tuned to Ryanair’s requirements
Bringing Ryanair on board meant fine-tuning the booking flow to meet Ryanair’s own distribution requirements. Once that was in place, Alternative Airlines saw good booking and fulfilment performance from launch.
“Overall, the integration process was smooth though some fine-tuning was required to offer a booking flow that complies with Ryanair’s distribution strategy. A few weeks since launch, we’re now happy with the integration, and our booking and fulfilment figures are good.”
— Tobias Lenz, Product Lead, Alternative Airlines
Well-documented, well-supported by the Atlas team
Alternative Airlines pointed to Atlas’s documentation and hands-on engineering support as key to a confident integration.
“The initial documentation representing our starting point was well written and left few open questions. Support from Atlas was solid, with their engineers and tech support spending a lot of time with us on calls to ensure we’re aligned on our goals.”
— Tobias Lenz, Product Lead, Alternative Airlines
Why Ryanair access matters to Alternative Airlines’ customers
Ryanair’s reach across Europe made it a natural fit for a customer base that Alternative Airlines describes as largely price-conscious.
“Ryanair is a key airline in Europe, and being able to offer their content alongside their competitors is of great value to our customers and us alike. Ryanair offers a super competitive product, and with a lot of the travellers coming to our site being price-conscious, it makes it a great fit for our site.”
— Tobias Lenz, Product Lead, Alternative Airlines
Building simpler Ryanair access with Atlas
By extending a partnership Alternative Airlines already trusted, Atlas helped bring one of Europe’s key low-cost carriers into its offering through a single API connection, backed by strong documentation and hands-on support.
Recommending Atlas to other Travel Sellers
Tobias’s advice to any Travel Seller weighing a Ryanair integration through Atlas:
“Integrating with Atlas offers a very solid solution for Ryanair content. We believe that in order to ensure a good experience for our customers, having reliable access to content that is in line with the airline requirements is key. At present, we haven’t seen a better source for this content out there.”
— Tobias Lenz, Product Lead, Alternative Airlines
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