Atlas overcomes legacy limitations in airline retailing with ATRIP

Atlas overcomes legacy limitations in airline retailing with ATRIP

2 NOV 2022; Singapore-based Atlas, announces the release of its next-generation Air Travel Retailing and Information Platform (ATRIP).

Serial entrepreneur, Mary Li, created travel-technology start-up Atlas to enable more people to travel worldwide. Leveraging travel technology to bring the world closer, she says that “only through travel do we see the world as others do. The world would be a more accepting and understanding place if everyone had the opportunity to travel.”

Recognizing that low-cost carriers are fundamental to affordable travel and had the highest growth among airline categories during Covid, Atlas has built the first phase in the evolution of low-cost content enablement. This includes access to over 160 low-cost carriers, and deeper travel booking insights from ATRIP’s Flight Deck – a new portal to facilitate API development, fare comparisons, bookings management and real-time data and analytics.

Unconstrained by legacy systems, Atlas has leveraged cloud architecture, API simplicity, artificial intelligence and machine learning, to bring data-led decision-making to travel, via ATRIP.

ATRIP aggregates and processes vital data and insights so travel businesses can make more personalized and informed decisions for their travelers, faster, and more affordably. Built for speed and reliability, ATRIP’s technical capacity offers a seamless transaction experience, regardless of volume. It can support up to 5000 queries per second, taking less than 0.5 seconds to respond, per search query.

To date, the solution has supported over 370 million searches per day. By optimizing airline performance, Atlas has delivered an increase of up to 300% in targeted airline bookings and sales uplifts of up to 97% for its travel seller customers.

“Everything we do is data-led,” says Founder and CEO, Mary Li. ATRIP can capture, store, organize and analyze more first and third-party data to help customers identify industry trends and optimize promotions to drive revenue growth.

ATRIP is now available to travel sellers of all sizes. Contact your Atlas representative for more information or apply for your ATRIP trial account here:

To know more about Atlas and ATRIP, watch this video:

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